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Chow Chun Son
Founding Partner & Executive Producer
Alternate Self: Grade A Alpha
Anti: Not Using The Brain
Dreaming: Of Sambal Petai
Ryan Khoo
Founding Partner & Executive Producer
Alternate Self: A Beatboxer Prodigy
Anti: Coprastasophobia
Dreaming: To Pilot The X-Wing
Ismail Kamarul
Founding Partner & Director
Alternate Self: Pro-Gamer
Anti: Pontianak Harum Sundal Malam
Dreaming: To Achieve Nirvana
Sabrina Wong
Executive Producer & Director
Alternate Self: Venture Capitalist
Anti: Boring People
Dreaming: To Be A Tai-Tai
Quek Shio Chuan
Director
Alternate Self: Evil Scientist
Anti: Prawns
Dreaming: Of Global Domination
Kaviraj Ganayson
Producer
Alternate Self: Raging Sloth
Anti: Chicken Sandwich
Dreaming: Of Bombay Saphire
Subashnaveen Balakrishnan
Director
Alternate Self: A Monk in Monastery
Anti: Cold Showers
Dreaming: Of Living The Kampung Life
Ashraff Mokhtar
Director
Alternate Self: Late Night Radio DJ
Anti: Bunga Cengkih in Nasi Briyani
Dreaming: Of Aiskrim Pasu Cheese Leleh Viral
We believe that combining innovative processes, business strategy and a creative perspective is the secret to success when it comes to brand challenges.
The year it all began. Reservoir was established.
Passionate Producers banded together to make TVCs
Guang, a 14-minute short film won the Best Film Award at BMW shorties
The success of Guang propelled us to produce 2 game-changing branded short films — Petronas Merdeka & Hari Raya and Samsung: The Sparkle Project featuring Yuna.
Our body of work grew overnight and agencies/clients started knocking on our door.
Content is King
While we are often engaged to do commercial work, we are always itching to create our own content, namely short films Sanzaru, Sunflowers, Seliseh and Bird on a Wire.
Festive Brand Films
We kept producing one chart-topping brand film after another for major festivals in Malaysia; Hari Raya, Chinese New Year, Deepavali, National & Malaysia Day, Kaamatan & Gawai.
Realistic Dreamers
We boast a panel of film directors who are some of the industry's top talents — Quek Shio Chuan, Ismail Kamarul, and Philip Rom Kulleh.
Effective Magicians
Whilst they can't change the weather (they are not certified bomohs after all), they can do pretty much everything else, to ensure the production process is smooth-sailing all the way. They are Sabrina Wong, Kavi Granayson and Sze Kay.
Views and counting
All our festive works garnered a lot of eyeballs on Facebook & Youtube
Views and counting
Our Tnb Raya 2017 — Dugaan Raya Aida Scored The Highest Views From A Single Video Source On Facebook.
Super Wonderful Tea Lady
Drop By For Mouth-Watering Nasi Lemak, Ayam Goreng And Sambal Petai.
Animals Were Being Harmed In The Making Of This Website.
Super Wonderful Tea Lady
Drop By For Mouth-Watering Nasi Lemak, Ayam Goreng And Sambal Petai.
Animals Were Being Harmed In The Making Of This Website.
OUR CLIENTS
Creative Agencies & Network:
Leo Burnett, Ogilvy, Naga DDB, Grey, IPGMB, Publicis Groupe, TBWA, JWT, BBDO
Brands & Companies:
Telekom Malaysia, Prudential, Tenaga Nasional Berhad, Petronas, McDonalds, F&N, Samsung, Coca-cola, GSK, Nestle, Nissan, Celcom, KFC, Unilever, Digi, Fonterra, Danone, Kimberly–Clark, Procter & Gamble, Maxis
ACCOLADES
2011:
GUANG: Grand Prize at BMW Shorties, Best Short Film Award at Alto Vicentino | Best Film and Audience Choice Awards at the 4th Who Likes, Short Shorts? Film Festival (USA) | Best Film (Golden Film) and Best Film — Alternative World Awards at the 10th Irpen Film Festival (Ukraine) | Best Film Award at the 10th In The Palace Film Festival (Bulgaria) | Best Direction and Best Cinematography Awards at the 4th Malta International Television Short Film Festival (Malta)
2012:
PETRONAS ’Strangers’: DC Shorts: Short Film Festival: Drama Adfest New Director Lotus: Silver | Kancils Branded Content: Bronze
2013:
‘Sanzaru’ Short Film: Festival Filem Malaysia Ke-25 (FFM25) — Best Short Film
2014:
Marketing Magazine Malaysia — 10 Most Watched Youtube Ads In Malaysia: #1 Petronas Raya — Kepangkuan Bonda • #2 Petronas Cny — Young Hearts | Youtube — 2014’s Most Popular Youtube Ads In Malaysia: #1 Petronas Raya — Kepangkuan Bonda • #2 Petronas Cny — Young Hearts | Are Malaysians Racist?: Effies Malaysia — Silver • Youtube — 2nd Most-watched Video In Malaysia 2014 • Says.my — Top 6 Social Media For Good In Malaysia Initiative
2015:
SPIKES SINGAPORE: Maxis CNY — #ThisIsMyName : Film : Bronze | MARKETING INTERACTIVE — 10 ads Malaysians viewed the most : #3 Maxis CNY — #ThisIsMyName | THE RAKYAT POST — Most popular YouTube ads in Malaysia: #3 Maxis CNY — #ThisIsMyName • #9 Samsung ‘Road To Ramlee’ — Episode 2
2016:
MUMBRELLA AWARDS — Shortlist Best for Social: Digi — Connect for Real | Marketing Interactive — Malaysia’s top 10 YouTube ads for the first half of 2016 : #1 Petronas ‘Rubber Boy’ & #5 Pengacau Raya | MARKETING MAGAZINE MALAYSIA – #TGIM: Catch up on the top Raya ads for 2016 : #1 Sun Life Malaysia — #DedikasiKerjaRaya • #4 TNB — #LepasTu • #9 BSN — Pengacau Balik Raya
2016:
LOWYAT.NET – YouTube Reveals Most Popular Ads In Malaysia For The First Half Of 2016: #1 PETRONAS — Rubber Boy • #5 BSN Malaysia — Filem Pendek Tahun Baru Cina BSN 2016: Pengacau Raya Cina | HYPE — #HariRaya2016: Top 5 Raya Ads That Will Pull Your Heartstrings: #4 Tenaga Nasional Berhad — Iklan Raya TNB 2016 – Lepas Tu | YouTube Malaysia Ads Awards 2016: Finance – AIA # MySwatowLaneClub
2017
SAYS.COM — 8 Heartwarming Merdeka Ads Of 2017 That Made Us Smile: #1 PETRONAS — National and Malaysia Day 2017 • #2 Sebuah iklan Merdeka 2017 by Maxis • #8 Pernahkah Aku? by CIMB | MARKETING MAGAZINE MALAYSIA — Most Popular Youtube Ads In Malaysia: #1 Tenaga Nasional Berhad — Iklan Raya TNB 2017 – Dugaan Raya Aida | MARKETING INTERACTIVE — Top 10 Malaysia YouTube ads for the first half of 2017: #1 Tenaga Nasional Berhad — Iklan Raya TNB 2017 – Dugaan Raya Aida | STAR2 — 8 Hari Raya 2017 ads that speak to us: #1 Joget Abah by KFC • #8 Dugaan Raya by Tenaga Nasional Berhad
2018
MARKETING MAGAZINE MALAYSIA — Top Chinese New Year TVCs: #1 TNB Chinese New Year 2018 — The Coming Together • #3 Traveloka – Wander with Wonder | Top 10 paw-pular Chinese New Year ads, paws down! : #8 Setia CNY TVC 2018 — Stay Together. Stay Setia • #9 TNB Chinese New Year 2018 — The Coming Together | ‘Bird On A Wire’ Short Film: First Malaysian female to win the FABULOUS FOUR Commendation at ADFEST 2018